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Graphic Design

Graphic design is a blend of problem-solving and creativity.

Communication through design is a powerful way to connect with people and leave a lasting impression. A good designer will take their client’s message and translate it into a compelling image or layout.

Because the world of design is constantly evolving with new trends and technologies, design remains exciting and challenging. This allows me to continuously learn and grow as a designer.

Check out some of my previous work. If you like what you see, let’s connect and discuss how we can collaborate.

Motion Graphics

I created a one-minute and thirty-second motion graphic explainer video targeting decision-makers in the healthcare industry. This involved developing the storyboard, designing visuals, animating the scenes, and providing the voiceover. The video effectively conveyed the company’s story and message while maintaining industry and brand consistency.

Email Campaigns

I managed and designed email marketing campaigns for an online music retailer reaching and engaging over 50,000 subscribers, resulting in increased open rates, click-through rates, and conversion metrics.

Email Campaign - Laura Clark Design
Leap Year Emailer
Emailer - Laura Clark Design

Social Media Carousel

This Instagram carousel was designed to scroll seamlessly while maintaining brand consistency. Graphics transition smoothly across images, creating the experience of a single, sliding image.

Infographics

These infographics were created for a health industry blog post and social media campaign while adhering to brand guidelines to maintain brand consistency.

Infographic - Laura Clark Design
Infographic - Laura Clark Design
Infographic - Laura Clark Design

Adaptive Logo

After developing this adaptive logo for a music business, it was implemented across various platforms, including social media, merchandise, and promotional material like the stickers shown.

Stickers - Laura Clark Design

Icon Set

“This icon set was developed for both screen and print use, with a focus on maintaining visual consistency. Brand coloring and the brand’s hexagonal graphic are utilized as unifying design elements.

Print Flyers

This printed flyer serves as informational material for my illustration business. It’s designed to be included and shipped with custom orders. Ample space allows for a handwritten note and a QR code links to my website and social media information.

Flyer - Laura Clark Design